Update: 20.09.2023
Last week: 36 week 2023 (04.08.2023 - 10.09.2023)
Last full month: August 2023
| Time period | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | |||||||||
| WoW | 6 081 | -1.3% | 9.0% | 0.3 | 12 057 548 | 0.2% | 7.5% | 0.5 | -5.0% |
| MoM | 25 880 | -6.3% | 8.7% | -0.6 | 50 370 911 | -5.4% | 7.2% | -0.6 | 0.0% |
| YTD | 217 249 | 43.4% | 8.8% | 2.4 | 404 129 922 | 44.3% | 7.4% | 1.8 | 5.2% |
| MAT | 311 599 | 58.8% | 8.7% | 2.5 | 574 678 961 | 62.4% | 7.4% | 2 | 12.8% |
| BRAINMAX | |||||||||
| WoW | 799 | -1.0% | NA | NA | 2 830 902 | -1.0% | NA | NA | NA |
| MoM | 3 867 | 0.9% | 100.0% | 0 | 13 734 349 | 5.0% | 100.0% | 0 | 0.9% |
| YTD | 27 826 | 3595.4% | NA | NA | 94 605 125 | 3464.9% | NA | NA | NA |
| MAT | 37 260 | 4848.2% | NA | NA | 124 719 797 | 4599.6% | NA | NA | NA |
| GOLDLINE PLUS | |||||||||
| WoW | 14 903 | -10.6% | 47.0% | -1.5 | 47 174 730 | -13.8% | 41.0% | -1.2 | -7.8% |
| MoM | 74 773 | -2.8% | 47.0% | 0.2 | 235 138 501 | 0.2% | 40.6% | 0.1 | -3.2% |
| YTD | 630 636 | 33.6% | 44.4% | 3.4 | 1 931 244 182 | 38.9% | 39.6% | 4.4 | 23.5% |
| MAT | 835 705 | 43.9% | 44.6% | 4.3 | 2 520 667 851 | 47.5% | 39.6% | 5.5 | 29.9% |
| MODELAX-N | |||||||||
| WoW | 23 397 | 13.2% | 20.7% | 2.9 | 7 764 260 | 16.6% | 11.3% | 1.8 | -2.5% |
| MoM | 98 106 | -8.4% | 17.8% | -1.9 | 31 420 165 | -7.9% | 9.7% | -0.9 | 1.3% |
| YTD | 786 176 | 319.3% | 18.7% | 13.9 | 248 339 365 | 290.9% | 10.4% | 7.7 | 8.4% |
| MAT | 960 043 | 412.0% | 16.5% | 13.1 | 307 248 281 | 383.6% | 9.3% | 7.4 | 4.2% |
| REDUXIN | |||||||||
| WoW | 9 840 | -9.3% | 31.0% | -0.5 | 46 579 305 | -14.1% | 40.5% | -1.4 | -7.8% |
| MoM | 50 751 | -2.8% | 31.9% | 0.2 | 245 850 741 | 1.4% | 42.4% | 0.6 | -3.2% |
| YTD | 476 133 | 6.8% | 33.5% | -5.2 | 2 068 514 780 | 6.6% | 42.4% | -6.7 | 23.5% |
| MAT | 632 385 | 10.1% | 33.7% | -6.1 | 2 701 344 826 | 6.6% | 42.5% | -8.2 | 29.9% |
| REDUXIN FORTE | |||||||||
| WoW | 3 033 | 0.5% | 9.6% | 0.8 | 13 017 626 | 4.2% | 11.3% | 1.7 | -7.8% |
| MoM | 14 174 | -10.3% | 8.9% | -0.7 | 58 016 501 | -6.0% | 10.0% | -0.6 | -3.2% |
| YTD | 118 567 | 42.7% | 8.4% | 1.1 | 456 308 272 | 45.8% | 9.4% | 1.4 | 23.5% |
| MAT | 154 158 | 49.6% | 8.2% | 1.1 | 593 356 796 | 55.0% | 9.3% | 1.7 | 29.9% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 217 249 | 43.4% | 8.8% | 2.4 | 404 129 922 | 44.3% | 7.4% | 1.8 | 5.2% |
| BRAINMAX | 27 826 | 3595.4% | NA | NA | 94 605 125 | 3464.9% | NA | NA | NA |
| GOLDLINE PLUS | 630 636 | 33.6% | 44.4% | 3.4 | 1 931 244 182 | 38.9% | 39.6% | 4.4 | 23.5% |
| MODELAX-N | 786 176 | 319.3% | 18.7% | 13.9 | 248 339 365 | 290.9% | 10.4% | 7.7 | 8.4% |
| REDUXIN CAPS | 476 133 | 6.8% | 33.5% | -5.2 | 2 068 514 780 | 6.6% | 42.4% | -6.7 | 23.5% |
| REDUXIN FORTE | 118 567 | 42.7% | 8.4% | 1.1 | 456 308 272 | 45.8% | 9.4% | 1.4 | 23.5% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 311 599 | 58.8% | 8.7% | 2.5 | 574 678 961 | 62.4% | 7.4% | 2 | 12.8% |
| BRAINMAX | 37 260 | 4848.2% | NA | NA | 124 719 797 | 4599.6% | NA | NA | NA |
| GOLDLINE PLUS | 835 705 | 43.9% | 44.6% | 4.3 | 2 520 667 851 | 47.5% | 39.6% | 5.5 | 29.9% |
| MODELAX-N | 960 043 | 412.0% | 16.5% | 13.1 | 307 248 281 | 383.6% | 9.3% | 7.4 | 4.2% |
| REDUXIN CAPS | 632 385 | 10.1% | 33.7% | -6.1 | 2 701 344 826 | 6.6% | 42.5% | -8.2 | 29.9% |
| REDUXIN FORTE | 154 158 | 49.6% | 8.2% | 1.1 | 593 356 796 | 55.0% | 9.3% | 1.7 | 29.9% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 6 081 | -1.3% | 9.0% | 0.3 | 12 057 548 | 0.2% | 7.5% | 0.5 | -5.0% |
| BRAINMAX | 799 | -1.0% | NA | NA | 2 830 902 | -1.0% | NA | NA | NA |
| GOLDLINE PLUS | 14 903 | -10.6% | 47.0% | -1.5 | 47 174 730 | -13.8% | 41.0% | -1.2 | -7.8% |
| MODELAX-N | 23 397 | 13.2% | 20.7% | 2.9 | 7 764 260 | 16.6% | 11.3% | 1.8 | -2.5% |
| REDUXIN CAPS | 9 840 | -9.3% | 31.0% | -0.5 | 46 579 305 | -14.1% | 40.5% | -1.4 | -7.8% |
| REDUXIN FORTE | 3 033 | 0.5% | 9.6% | 0.8 | 13 017 626 | 4.2% | 11.3% | 1.7 | -7.8% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 25 880 | -6.3% | 8.7% | -0.6 | 50 370 911 | -5.4% | 7.2% | -0.6 | 0.0% |
| BRAINMAX | 3 867 | 0.9% | 100.0% | 0 | 13 734 349 | 5.0% | 100.0% | 0 | 0.9% |
| GOLDLINE PLUS | 74 773 | -2.8% | 47.0% | 0.2 | 235 138 501 | 0.2% | 40.6% | 0.1 | -3.2% |
| MODELAX-N | 98 106 | -8.4% | 17.8% | -1.9 | 31 420 165 | -7.9% | 9.7% | -0.9 | 1.3% |
| REDUXIN CAPS | 50 751 | -2.8% | 31.9% | 0.2 | 245 850 741 | 1.4% | 42.4% | 0.6 | -3.2% |
| REDUXIN FORTE | 14 174 | -10.3% | 8.9% | -0.7 | 58 016 501 | -6.0% | 10.0% | -0.6 | -3.2% |
ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the* last full month* and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #90"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #10"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #30"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #60"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #90"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
## [1] "BRAINMAX"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
[RUS] ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
[ENG] ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the last full month and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
DATA SOURCES:
DSM: Sales
Palomars: TRPs